FICCI-EY report is positive for print and OOH

The Indian media and entertainment sector grew by 8% in 2023, and crossed INR 2.3 trillion The latest iteration of the annual report launched at FICCI Frames 2024 also revealed 70% of growth stemmed from new media comprising digital and online gaming—while TV witnessed a marginal decline of 2%

by Disha Chakraborty